This is Broken

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This is Broken

We should demand better than "good enough" in the design of our environment. This is an attempt at noticing the problem (with the occasional example of good design).

Updated Irregularly.

You should check out my other longer-form more speculative blog, called Quiet Babylon, here.

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  • Comparison is Effective (via lot49a) Caught this clever little display outside of a Loblaws grocery store in Ottawa. A pair of grocery carts filled with identical items, one of regular brands, the other with the President’s Choice generic brand. The sign shows the price difference.The display is right next to the front entrance to the store, so they get you just at the moment that you’re thinking about buying food.I love the attention to detail in making sure that each item’s position is duplicated in the other cart.

    Comparison is Effective (via lot49a)

    Caught this clever little display outside of a Loblaws grocery store in Ottawa. A pair of grocery carts filled with identical items, one of regular brands, the other with the President’s Choice generic brand. The sign shows the price difference.

    The display is right next to the front entrance to the store, so they get you just at the moment that you’re thinking about buying food.

    I love the attention to detail in making sure that each item’s position is duplicated in the other cart.

    Posted on July 22, 2009

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